Archive for the ‘All Things Online’ Category

Determining spam on Twitter

Friday, September 11th, 2009

First written on Twitter:

@docsmooth: Signs of twitspam: bio is tinyurl; <100 updates, >200 following/ers;all updates “from twitfeed”, inc. link; no conversation. Check yourself!

I just went through my followers list on twitblock.org and thought I’d write a bit deeper on this subject.

Ways to determine a twitter spammer – higher scores are more likely spammers:

  • Bio link is tinyurl or bit.ly or other URL shortener. There is *never* a reason to put this in your URL link on Twitter, unless you’re hiding the destination. +10 pts
  • you have more than 200 “friends” and less than 100 updates. +2 pts
  • you have a follower/following ratio below. .5 +2pts
  • Every single tweet has a link. +5 pts
  • Every single tweet is from TwitFeed. +5 pts
  • More than 2 tweets are from an unregistered API app. +8 pts
  • You have never @replied anyone. +1 pts

I generally block anyone above a “9″ score on this scale.

Cross-posted with my professional blog.

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Marketing Experts?

Monday, September 7th, 2009

I just got followed on twitter by YASME (Yet Another Social Marketing Expert) – I have so far found… maybe 1 actual social marketing expert. And he runs a few Domino’s Pizza shops in Chicago.

According to my analysis of the twitter Company “Personalities” I’m a fan of (@ramon_deleon, @marriott_intl, and @colonelTribune) – the requirements for a “Social Marketing/Media Expert” are:

  1. Engage people as a person, not just as a corporation
  2. Don’t just talk about the business
  3. Respond to others with real information
  4. Don’t put links in every post/tweet

So, apparently, you just have to be human. That’s it. So, from now on, I’m going to start calling myself a Social Media Expert, too. Ha!

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